Grew up in Munich, studied at Weissensee School of Art and Design Berlin, and spent a winter at the Design Academy Eindhoven.

I still regularly return to Weissensee to teach MA and BA students about prototyping and Digital Product Design.

Designing for how humans interact with technology – especially solving complex problems where we can design for both bytes and atoms is my true passion.
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In 2018 this passion drove me to found the IoT StartUp MonkeyBots with funding from the European Union.

Working for Ford since 2020, I am based in Cologne with frequent travels to Palo Alto and Dearborn for both of my two roles within Ford Model e:

Digital Design Lead for EU exclusive vehicle programs reporting directly to the HMI director where I lead projects such as the Electric Explorer.

My second role is Digital Design Lead on hardware / software interactions where I get to design for both atoms and pixels, reporting directly to the executive director of hardware/software & input/output.
None of this work is on the road yet but my approach roughly follows the process of my early Hybrid Interfaces Concept for the BMW Group.

When leading a multidisciplinary team, we will gather stakeholders around something non-abstract as soon as possible – I am a believer in fast and early prototypes and quick iterations.

Especially in-vehicle the position of the screen has an incredibly deep impact on the experience of the Digital Product, therefore, I really focus on prototypes shared with Interior Design.